(Part-2) Marketing Management (Cutting Edge research in Management)

By Dr. PREETI SINGH

doi: https://doi.org/10.52458/9789391842543.2022.Part-2.eb

PAPER BACK ISBN : 978-93-91842-54-3

DATE : 2022

PAGES : 1-240

EDITIONS : 02

LANGUAGE : English

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Dr. Preeti Singh

Dr. Preeti Singh is a dynamic leader, motivator, a hardcore researcher and a learner who believe in inner self confidence is the only power of success in life. She says that when a true hard word is done with pious intentions to serve mankind specially to needy ones actually decide exactly what you want and where you want go. Dr. Preeti Singh established ‘Tourista’ an annual event for MBA(Tourism) students which means a person who is found of travelling, He/She must develop earning skills leaning – practising in the market. She also established GST Cell, Entrepreneurship Cell, Career Councelling Cell , Research Cell and  Active Training Placement Cell at School of Commerce , DAVV, Indore  to motivate and guide young students and faculties to attain their career goals. As a preacher she always guide and do career mapping of students to attain their dream career goals as per their hidden talent and skill sets. Serving as a Head, School of Commerec, Devi Ahilya Vishwavidhyalaya , Indore everyday she makes true efforts to roadmap right career to students. In late 1990’s she completed her under graduation studies from Barkatullah University, Bhopal. Further, in early 1920’s completed her post graduation and Ph.D from Institute of Management Studies, Devi Ahilya Vishwavidhyalalya, Indore. As a topper her batch she got opportunity to serve DAVV University in 2001 as lecturer and till date institutions changed but as teacher teaching in M.Com, MBA, B.Com programs. In her tenure of twenty two years serving DAVV University she has conducted more 1800 workshops and seminars to guide young talent. As a researcher she guided 13 Thesis and written around 210 research papers in State, National and International Journals.